Thursday, March 29, 2012

Michael Jordan

Michael Jeffrey Jordan is Chairman and majority owner of the NBA's Charlotte Bobcats, which he purchased from BET founder, Robert L. Johnson in 2010. Jordan joined the NBA's Charlotte Bobcats ownership group as a minority owner in June 2006, serving as the team’s Managing Member of Basketball Operations.

Jordan's ownership of the Bobcats was approved by the NBA on March 17th, 2010. Jordan is now the first former NBA player to own an NBA team.

Since its creation, his Jordan Brand (an elite division of Nike) has been an innovator of athletic shoes and apparel. Brand Jordan has grown to become a market leader under Jordan’s creative design input.

As one of the world’s most popular and recognizable figures, Jordan’s endorsement portfolio includes Gatorade, Upper Deck, Hanes, Nike, Coca-Cola, Chevrolet, McDonald's, Ball Park Franks, Rayovac, Wheaties and MCI. Jordan has had a long relationship with Gatorade, appearing in over 20 commercials for the company since 1991.

In June 2010, Jordan was ranked by Forbes Magazine as the 20th most powerful celebrity in the world with $55 million earned between June 2009 and June 2010. According to the Forbes article, Brand Jordan generates $1 billion in sales for Nike.

In 2004, Jordan formed Michael Jordan Motorsports as a result of his passion for motorcycle racing. Among Jordan’s other business ventures are several thriving restaurants.

Jordan supports many charitable causes including the James R. Jordan Boys and Girls Club in Chicago, the Jordan Institute for Families at the University of North Carolina, the Make-A-Wish Foundation and many others through the M & J Endowment Fund. His annual Michael Jordan Celebrity Invitational golf tournament has raised more than $2 million for several worthy charities since its inception.


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