KWANZAA 360 – ENGAGING THE WHOLE COMMUNITY

Join 900AM-WURD as we launch an ambitious initiative to take the idea of Kwanzaa and embed it into the fabric of our community.  For 7 weeks, from November 14th, 2011 through January 1, 2012, WURD will mobilize our listening audience to support African-American owned businesses and cultural institutions along with businesses that support the Black community.

During the weeks leading up to Kwanzaa 2011, WURD will do weekly live broadcasts from African-American businesses, civic and cultural institutions, encouring our listening audience to support these organizations.

As we move into the holiday season, this program will provide tangible ways to support the economic development and cultural awareness within the African-American community.

Kwanzaa360 will continue throughout 2012 with weekly on-air features focused on the seven principles and monthy remote broadcasts.

Join WURD as we harness the power of Kwanzaa’s seven principles and move twoards collective action to empower the African-American community.

Kwanzaa’s Seven Principles (Nguzo Saba)

Unity  (Umoja)
Self-Determination (Kujichagulia)
Collective Work and Responsibility (Ujima)
Cooperative Economics (Ujamaa)
Purpose (Nia)
Creativity (Kuumba)
Faith (Imani)

Source: http://www.900amwurd.com/index.php?mact=Initiatives,cntnt01,detail,0&cntnt01item=kwanzaa-360&cntnt01detailtemplate=5&cntnt01returnid=22